We are in a new era: we are currently in the age of artificial intelligence and there is no escape from it. Brian Krzanich, CEO of Intel, even assures that all companies will be affected by this new technology. The truth is that given the technological developments we are seeing, if companies don’t adapt to the current situation, they will easily be replaced by their competitors. If a few years ago when we thought of artificial intelligence “we traveled” to a distant future, today we can say that artificial intelligence is already part of our day-to-day life. This new technology brings immense advantages to companies, especially in marketing and in the relationship with the consumer. However, not all are advantages and there are security challenges that artificial intelligence brings to companies. In today’s article, let’s talk about the key challenges!