Dealing with sensitive data is not easy. Theft of data and its consequent exposure can lead a business to bankruptcy. More than ever, companies are concerned with the protection of their information, as they know that data is extremely valuable today. The threats to data security are immense, so it is essential to ensure that we do everything to protect our organization’s most sensitive data. We leave in today’s article 4 essential tips for dealing with sensitive data!
Tools like Datapeers help you to ensure the privacy of your data. Technological evolution has transformed the value of data, which are nowadays the most important assets of any organization, as it is through data that managers analyze consumer behavior and make important decisions for the future of companies. Through sophisticated data masking techniques, Datapeers ensures privacy and protection of information in all environments. Data masking is primarily intended to protect confidential data from unauthorized access. In practice, data masking tools create a version similar to the original data in terms of structure but without revealing its true information. In reality, its original format remains unchanged, but the data presented is fictitious. That is, in a column of a database with bank information from users of an online store, it is possible to mask the data by creating new bank numbers in which the figures have been “mixed up”, creating fictitious numbers, but with the same value for the intended processing of data. The masked data can be used in test environments and in audits, not compromising the result of the analysis, but always guaranteeing the confidentiality of the information.
The most basic way to prevent virtual attacks is to install firewall filters and antivirus software. Unfortunately, it is one of the most devalued measures in organizations. The antivirus ensures that your computer detects any intrusion attempts and that it can verify that the mobile devices are clean. It is essential that all computers, mobile phones and removable devices are protected, as only one element is affected to infect the entire company network.
The backup does not solve the problem of the computer attack, but it does guarantee that it is easier to recover after the company suffers one. Backup copies should be made daily and it is advisable to store them on an external server, preferably on the Cloud, due to the lower costs and the enhanced security that this form of storage offers. It is also advisable to use a disaster recovery service, a very complete solution that, in addition to copying the data, also guarantees its efficient restoration in the event of natural disasters or infrastructure failures. This type of solutions has the great objective of eliminating (or at least minimizing on a large scale) a company’s downtime due to failures. RAAS is a disaster recovery service fully managed by a specialized team and gives you the possibility to recover a virtual server in seconds.
The more data you have, the more likely you are to lose it. So it is very important that you store only the data you really need. This is especially true in the area of marketing, which normally stores information it does not really need. And the problem with this data is that it brings personal information. Therefore, it is essential to store only the information strictly necessary for the continuation of activities.