How to avoid exposing masked data?

How to avoid exposing masked data?

New Year, old worries! Information security will continue to be the main business concern in 2020. Attacks by hackers are increasingly sophisticated and unpredictable and the threats keep increasing. For this reason, data masking will increasingly be a solution sought by IT professionals. Data masking aims at creating a structurally identical but not equal version of the data. This technique creates a database with fictitious but realistic information that can be used for testing and training purposes. Data masking solutions offer a variety of sophisticated scrambling techniques to protect sensitive data, irreversibly replacing it with unrealistic data while maintaining referential integrity of the database. In today’s article, we will see how we can avoid exposing masked data!

Protect your data at all times

With data masking you can use sensitive data in test environments and ensure that confidential information remains inviolable. Masked information can be used for marketing and auditing purposes, as well as for analysis of consumer behavior and market trends, among many other uses. Nowadays, it is very important for companies to protect their data at all stages of work, that is, since the data is generated until it is disclosed and subsequently stored. Only with a data masking solution you ensure that confidential information is not exposed at any time.

Reduce the likelihood of human error

Previously, data masking work was done manually, which consumed a lot of resources and hours of work. In addition, the probability of error was very high. With software that does this job, an entire system can be masked in just a few hours because the execution time is greatly reduced. Thus, in addition to gaining advantages in terms of resource savings, there is also the advantage of ensuring that no errors occur and that private data is not exposed.

Ensure compliance with current legislation

Another very important factor related to the need to protect data relates to the GDPR which entered into force on May 2018. This new law obliges companies to pay particular attention to the way they handle their data. their clients and in case of non-compliance the fines will be quite high. Therefore, data masking helps companies comply with the new law and is an essential tool to ensure that information is not lost or exposed. A company that sees its most sensitive data exposed runs the risk of seeing your business go bankrupt as it will lose credibility with all of its audiences.