What changes with the arrival of the GDPR?
May 25, 2018 will be very important for companies, as it is the day on which the new general data protection regulation comes into force with mandatory character. Companies need to be prepared to receive the new law accordingly; otherwise, they will be victims of the heavy fines that the new regulation contemplates. So, this is the time to answer the question: but what, after all, changes with the arrival of the GDPR?
The impact of the new data protection law for loyalty cards
The new data protection law comes into force in May and there are many changes that companies will have to adapt. A very important area today is the loyalty cards, used by a large number of commercial establishments and aims to collect as many customer data as possible, in order to draw up a marketing strategy. In today’s article, we will address the impact of the new data protection law for loyalty cards!
