Tag Archive regulamento geral de proteção de dados

What to do in case of private data breach?

The new General Regulation on Data Protection takes effect in a few days. The new legislation provides for heavy fines for infringements and one of the main concerns of companies is related to possible private data breaches. Companies are increasingly concerned about the security of their customers ‘and vendors’ private data as security threats have increased in number and efficiency. But after all, what to do in case of private data breach?

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How can email marketing survive the RGPD?

Email marketing is one of the most commonly used channels for companies to communicate with their target audience. Although good marketing practices tell us that we can only send information to potential customers who have asked for that, the reality is that many companies don’t follow this practice and send information to databases purchased or provided by other organizations. With the entry into force of the new General Regulation on Data Protection, companies will have to be much more careful. Let’s address in this article the impact that the new data protection law has on email marketing!

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How is Facebook receiving GDPR?

The social network Facebook has been the subject of numerous criticisms due to the case of Cambridge Analytics and the unauthorized access to data of more than 50 million profiles that were used to create a software that supposedly influences the results of referendums and elections . At a time when information privacy is one of the most talked about subjects, let’s see how Facebook is preparing to receive the new General Regulation on Data Protection (GDPR)!

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Digital Marketing and GDPR: find the main changes

The General Regulation on Data Protection takes effect on May 25. This new law brings changes that will have a great impact on the life of companies, especially at the level of digital marketing. Citizens are better protected by this new legislation and companies need to adapt to avoid risking defaults and suffering heavy fines from the GDPR. In today’s article, we talked about the key changes GDPR brings to the digital marketing arena!

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GDPR Glossary: all the terms you need to know

The new GDPR – General Regulation on Data Protection – was published on May 4, 2016 and becomes mandatory on May 25, 2018. This new regulation aims to guarantee the privacy and confidentiality of data of the citizens of the European Union. Here are some of the most important terms and their meaning, so that you can receive the new Regulation accordingly.

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What changes with the arrival of the GDPR?

May 25, 2018 will be very important for companies, as it is the day on which the new general data protection regulation comes into force with mandatory character. Companies need to be prepared to receive the new law accordingly; otherwise, they will be victims of the heavy fines that the new regulation contemplates. So, this is the time to answer the question: but what, after all, changes with the arrival of the GDPR?

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Understand the relationship between data masking and information security

At a time when the new general data protection regulation is just over two months away, companies need to know how best to protect their data and ensure that their information is safeguarded. Data masking is a technique that protects sensitive information. In today’s article, let’s talk about the relationship between data masking and information security!

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10 steps to successfully implement GDPR

Tic, tac, tic, tac: the clock doesn’t stop and the new General Regulation of Data Protection (GDPR) is right there! Companies must be prepared to receive the new law accordingly and ensure that they comply with all legal requirements, otherwise they will suffer the heavy fines that the new law contemplates. In today’s article, we’ve given you 10 steps to successfully implement GDPR!

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Are you prepared for GDPR?

GDPR is the theme of the moment. On 25 May, the new regulation that protects the personal data of citizens of the European Union comes into force on a compulsory basis. The main changes in this law to the current law are related to the right to forgetfulness, the right to portability of data and changes in consent to the authorization of data processing by citizens. In today’s article we will address the changes that GDPR will bring to your company!

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