Tag Archive redes sociais

How to ensure privacy on social networks?

More and more companies use the various social networks to communicate with their customers and potential customers. It is very common to see big brands investing in advertising on Facebook and Instagram and depending on the area of ​​activity. many companies also use Twitter, Pinterest and Linkedin. In a time when data privacy is the most talked topic for marketers, it is essential to know how to ensure corporate privacy on social networks. See our tips below! Read More

Analytical Intelligence: Predicting Customer Desires and Improving Sales

Nowadays, information is the most important resource in companies and more and more there is a greater investment and a greater concern to obtain reliable information. However, there are still many companies that do not give this issue the importance they should and ultimately lose fundamental data that are generated daily. The amount of data generated in a day-to-day business is vast and it becomes tricky to deal with so much information. Analytical intelligence has a crucial role to play and it is on this topic that today’s article focuses.

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5 Big Data Success Stories

Big Data: cases of success in companies

The new consumer, more demanding and informed, the constant connection to the online world and the great exchange of information on different social networks and digital platforms has increased competition and made understanding of the market more complicated by companies. Currently, a full knowledge of the market can only be achieved by collecting and processing a large number of data. Big Data enables companies to fully understand their target, streamline their business processes, and anticipate trends by taking a proactive action. In today’s article we present you 5 success stories with Big Data!

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