Digital Marketing and GDPR: find the main changes
The General Regulation on Data Protection takes effect on May 25. This new law brings changes that will have a great impact on the life of companies, especially at the level of digital marketing. Citizens are better protected by this new legislation and companies need to adapt to avoid risking defaults and suffering heavy fines from the GDPR. In today’s article, we talked about the key changes GDPR brings to the digital marketing arena!
GDPR Glossary: all the terms you need to know
The new GDPR – General Regulation on Data Protection – was published on May 4, 2016 and becomes mandatory on May 25, 2018. This new regulation aims to guarantee the privacy and confidentiality of data of the citizens of the European Union. Here are some of the most important terms and their meaning, so that you can receive the new Regulation accordingly.
5 Essential tips for dealing with sensitive data
One of the biggest concerns of all companies is the protection of information. Never before the need to protect data was so evident. A study carried out by Forrester predicts that the global number of used smartphones will exceed 3.5 billion in 2020 and this massive use of mobile devices will boost the existence of computer attacks, compromising in large measure the privacy of each and every one. GDPR is right there and it is essential that companies are prepared to deal with the sensitive data they store and deal with every day. GDPR makes the difference between sensitive and non-sensitive data and it is important for organizations to know how to handle this data. In today’s article, we will explain what sensitive data are and we’ll give you 5 essential tips to deal with this type of information! Read More
What changes with the arrival of the GDPR?
May 25, 2018 will be very important for companies, as it is the day on which the new general data protection regulation comes into force with mandatory character. Companies need to be prepared to receive the new law accordingly; otherwise, they will be victims of the heavy fines that the new regulation contemplates. So, this is the time to answer the question: but what, after all, changes with the arrival of the GDPR?
The impact of the new data protection law for loyalty cards
The new data protection law comes into force in May and there are many changes that companies will have to adapt. A very important area today is the loyalty cards, used by a large number of commercial establishments and aims to collect as many customer data as possible, in order to draw up a marketing strategy. In today’s article, we will address the impact of the new data protection law for loyalty cards!
Understand the relationship between data masking and information security
At a time when the new general data protection regulation is just over two months away, companies need to know how best to protect their data and ensure that their information is safeguarded. Data masking is a technique that protects sensitive information. In today’s article, let’s talk about the relationship between data masking and information security!
10 steps to successfully implement GDPR
Tic, tac, tic, tac: the clock doesn’t stop and the new General Regulation of Data Protection (GDPR) is right there! Companies must be prepared to receive the new law accordingly and ensure that they comply with all legal requirements, otherwise they will suffer the heavy fines that the new law contemplates. In today’s article, we’ve given you 10 steps to successfully implement GDPR!
Are you prepared for GDPR?
GDPR is the theme of the moment. On 25 May, the new regulation that protects the personal data of citizens of the European Union comes into force on a compulsory basis. The main changes in this law to the current law are related to the right to forgetfulness, the right to portability of data and changes in consent to the authorization of data processing by citizens. In today’s article we will address the changes that GDPR will bring to your company!
Curiosities about the new Regulation of Data Protection (GDPR)
The new Data Protection Regulation (GDPR) enters into force on May 25, 2018, with a mandatory nature. Companies need to be aware of all the requirements of this legislation in order to fulfill all their specifics and ensure that they are not “victims” of their huge fines. In today’s article, we will address the main curiosities about the new data protection regulation!
4 Tricks to extract value from Big Data
“Big Data” is a fashionable term. More than understanding this concept, which is nothing more than the large amount of unstructured data existing in companies, it is necessary to know how to extract value from the information that is generated daily in companies. Organizations are now aware of this need, but they are not always able to take advantage of the real value of the data. In today’s article, we’ll cover 4 essential tricks to extract value from Big Data!
