The Importance of Predictive Analysis for a Company’s Success
Guessing the future is something we would all like to achieve, whether in our private life and in our professional life. If we could know in advance that a major economic crisis would affect our company, we would be able to create an effective plan to minimize the impacts of this crisis. Predictive analysis doesn’t promise to guess the future, but it can help to create strategies that anticipate trends. In today’s article, let’s talk about the importance of predictive analytics for a company’s success! Read More
The impact of the new data protection law for loyalty cards
The new data protection law comes into force in May and there are many changes that companies will have to adapt. A very important area today is the loyalty cards, used by a large number of commercial establishments and aims to collect as many customer data as possible, in order to draw up a marketing strategy. In today’s article, we will address the impact of the new data protection law for loyalty cards!
The Importance of Data Management for Decision Making
Business is composed of internal and external variables that directly impact the definition of strategies. The better the understanding of the data, the greater the impact on the decisions made. Data management, in particular Big Data, is of great importance for increasing business productivity. In today’s article, we address the importance of data management for decision making!
Best practices in managing customer data
The relationship with the customer is increasingly important for companies, as consumers are becoming more demanding and informed and it becomes increasingly difficult to surprise and please them. Good customer management allows you to offer products and services more targeted to the real needs of consumers, which will certainly increase theirr satisfaction and loyalty to the brand. In today’s article, we address best practices in customer data management!
Find the relationship between data intelligence and productivity
Companies produce data every day. In the competitive market of today, it is indispensable to save time in the execution of the processes and that is why more and more companies use data management programs that perform the most diverse tasks. Using data wisely makes your company more competitive and productive. In today’s article, we talk about the relationship between data intelligence and productivity.
Are you prepared for GDPR?
GDPR is the theme of the moment. On 25 May, the new regulation that protects the personal data of citizens of the European Union comes into force on a compulsory basis. The main changes in this law to the current law are related to the right to forgetfulness, the right to portability of data and changes in consent to the authorization of data processing by citizens. In today’s article we will address the changes that GDPR will bring to your company!
5 mistakes to avoid when backing up data
Data are increasingly important to companies and must be addressed as best they can so they can provide the outputs needed for decision-making. Backup is one of the key measures of information protection, since it ensures that the data is secure and protected even in cases of problems with machines and computer attacks. However, backups are not always managed in the best way and in today’s article we will present 5 errors to avoid when backing up data!
Analytical Intelligence: Predicting Customer Desires and Improving Sales
Nowadays, information is the most important resource in companies and more and more there is a greater investment and a greater concern to obtain reliable information. However, there are still many companies that do not give this issue the importance they should and ultimately lose fundamental data that are generated daily. The amount of data generated in a day-to-day business is vast and it becomes tricky to deal with so much information. Analytical intelligence has a crucial role to play and it is on this topic that today’s article focuses.
Get to know the 4 types of Data Analytics and find how to use them in your business
It is no longer surprising that companies deal with a large amount of data, which makes it difficult to analyze them and consequently make decisions. It is now necessary to cross-reference data from a variety of data sources, gain insights, and analyze consumer and market information. In today’s article, we’ll cover the 4 types of Data Analytics that you can (and should) use in your business!
Data Centralization: find what it is and its Importance
Customer relationship management is essential in today’s competitive marketplace. Winning a new customer can cost up to 5 times more than keeping current customers, so it is vital to know customers well and their needs. The customer’s data storage, when done correctly, allows us to know the profile of the client-type and define strategies to nurture the existing relationship. In today’s article, we will talk about data centralization and explain why it is so important in today’s marketplace!
