Data storage: how to reduce costs and increase security?
The volume of data created in companies is increasing and there is a great difficulty in managing and storing all the information created daily. Technology helps companies manage with this “data boom,” but it is not always easy to find the equilibrium between cost savings and increased security. In today’s article, we’ve provided you with some tips to reduce costs and increase the security of your data! Read More
Tips for improving your company’s data security
Data security is increasingly important in companies, that must invest in training actions and technological equipment to ensure that their information is not lost. Never before has it been so much talked about protecting the data and this is because citizens are more informed and demanding about their privacy and also because computer threats are happening more and more. In this article, we’ll give you some tips to improve your company‘s data security!
The impact of the new data protection law for loyalty cards
The new data protection law comes into force in May and there are many changes that companies will have to adapt. A very important area today is the loyalty cards, used by a large number of commercial establishments and aims to collect as many customer data as possible, in order to draw up a marketing strategy. In today’s article, we will address the impact of the new data protection law for loyalty cards!
7 Amazing movies about computer attacks
Hollywood movies sometimes get inspiration from the world of spying, unbreakable codes, and computer attacks. Fiction and reality are in this case hand in hand, as there are more and more cyber-attacks in companies, as threats grow every day. In today’s article, we talked about the 7 best movies about computer attacks! Read More
Analytical Intelligence: Predicting Customer Desires and Improving Sales
Nowadays, information is the most important resource in companies and more and more there is a greater investment and a greater concern to obtain reliable information. However, there are still many companies that do not give this issue the importance they should and ultimately lose fundamental data that are generated daily. The amount of data generated in a day-to-day business is vast and it becomes tricky to deal with so much information. Analytical intelligence has a crucial role to play and it is on this topic that today’s article focuses.
Data Centralization: find what it is and its Importance
Customer relationship management is essential in today’s competitive marketplace. Winning a new customer can cost up to 5 times more than keeping current customers, so it is vital to know customers well and their needs. The customer’s data storage, when done correctly, allows us to know the profile of the client-type and define strategies to nurture the existing relationship. In today’s article, we will talk about data centralization and explain why it is so important in today’s marketplace!
Everything you need to know about Internet of Things
Internet of Things is a reality in which various objects used in everyday life are connected to the Internet. Nowadays, more and more objects are connected to the Web, and we don’t take it for granted. At the beginning of this digital age, it was only possible to connect smartphones and tablets, and yet in recent years we have witnessed a revolution in this area and it is now possible to connect game consoles, televisions and surveillance cameras to the network. In a very simplified way, Internet of Things aims to connect any device to the Internet. According to Gartner, by the year 2020 there will be more than 26 billion devices connected to the network. At home, this concept aims to make life easier for people, but its application will also have an impact on the business world. In today’s article, we’ll cover the main concepts related to the Internet of Things!
Data masking: what it is and why your company should do it
Data are the most important assets of companies today because it is through them that managers extract information about customers and the market in order to make the best decisions. Never before has there been an awareness that it is necessary and fundamental to protect information. Data masking is a technique that many companies are already using because it allows unauthorized data to remain secure and confidential. This tool is a growing need especially in the companies that generate a great volume of data (Big Data). In today’s article we will talk about data masking and explain why your company should start using this feature today!
5 Big Data Success Stories
Big Data: cases of success in companies
The new consumer, more demanding and informed, the constant connection to the online world and the great exchange of information on different social networks and digital platforms has increased competition and made understanding of the market more complicated by companies. Currently, a full knowledge of the market can only be achieved by collecting and processing a large number of data. Big Data enables companies to fully understand their target, streamline their business processes, and anticipate trends by taking a proactive action. In today’s article we present you 5 success stories with Big Data!
